Tuesday, 27 November 2012

Rebranding Design Bedfordshire


Shining a Spotlight. Rebranding a highly succesful and technical business brings its own specific requirements. Following the rebranding exercise for the company, we were tasked with creating a suite of marketing materials for specific company products. 'Spotlight' is a powerful cross-platform software solution designed to track all change events in real-time within your IT environment. Having now completed the rebranding exercise, we have also created stationery, leaflets, exhibition graphics and stands for events in Barcelona, along with ongoing publicity materials and a new website where training modules and products can be purchased. The company is based in the UK and have just opened offices in the US, and have an enviable client list including many blue-chip customers and many household names. http://www.bluegreendesign.co.uk/about-us/news/blackchair/?utm_source=twitterfeed&utm_medium=twitter

Bluegreen design for Blackchairwho are a specialist provider of voice data and contact cen. http://www.bluegreendesign.co.uk/our-work/discipline/identity/

If you would like further information about Blackchair, and the 'Spotlight' software, please visit www.theblackchair.com.

Bluegreen Design are now a recommended agency, which means that we have been independently verified and approved by R.A.R., (Recommended Agency Register) to reduce the risk and resource involved in sourcing and selecting the right marketing suppliers. http://www.bluegreendesign.co.uk/

Engineering the Future. As part of our ongoing relationship with The Rolton Group we were asked to redesign their website.
The old site was virtually invisible to search engines, and almost impossible to update by the client. The new optimised site is fully content managed and contains a comprehensive source of information about the company, including their industry-leading experts and examples of their comprehensive proven track record.The home page displays 3 videos that give an unexpected taste of what the company offers, and are well worth a look. The new website can be visited at www.rolton.com With links to their own blog, and now having the ability to add their own news and other updates on the website, the company is embracing the importance and interactivity of social media as a marketing aid. http://www.bluegreendesign.co.uk/about-us/news/rolton

Circuit Training. Being Badminton England's retained design and branding agency, we have already created branding for the national badminton competition series including Senior, Masters and Junior circuits. In addition, we have just completed the branding for the new Para-Badminton circuit, and are working on associated marketing and publicity material for the events. The 2012/13 circuits are open to all players, regardless of standard, provided they are fully affiliated, active members of Badminton England. All of the Senior circuit tournaments qualify for the appropriate grade English National Ranking points. The higher the standard of circuit tournament, the higher the ranking points and prize money awarded. The Masters circuits get under way in early October 2012, and run through to early May 2013. There are also Junior circuit tournaments for U19, U17, U15, U13 and U11 age groups. http://www.bluegreendesign.co.uk/about-us/news/becircuit/

Inspiring Change. We were asked to create a new brand positioning for Lanz Executive Coaching, which has included designing a new website for the company. Located in Bedford, but working with blue-chip national and international clients, Kate has built up an enviable reputation for inspiring change management within her clients' organisations.
The new simple and strong brand suite reflects Kate's personality and approach to her coaching, which is based around inspiring change and making a big impact within a short timeframe. Our advice has helped create the appropriate positioning for the business and, at the same time, creates the correct perception for Kate's added value approach. http://www.bluegreendesign.co.uk/about-us/news/lanz-web/

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