Bluegreen Design Bedford

The Sixth Dimension, Bluegreen’s new project for the new sixth from college in Bedford. The Bedford Sixth Form is a new College located in Bedford town centre and is a place of learning dedicated to sixth form choices, providing A-Level, BTEC and GCSE study to full-time students. The Bedford Sixth Form, which will run under the auspices of Bedford College, will open in September 2012 as the only specialist sixth form in the town. Our role was to advise on how the new venture should be branded and positioned. Combing modern and progressive educational aspirations within a very traditional landmark building meant that the branding project would be challenging.

As part of the ongoing project we worked with the in-house digital team to create the new website, which can be viewed at www.bedfordsixthform.ac.uk.

The new logo and branding is based upon the golden ratio which is found in nature, architecture and mathematics. As part of the project we have worked on a wide variety of marketing requirements including a 28 page prospectus which can be downloaded here. You can see another example of a similar educational project created on behalf of Bedford College, for The Bedford Free School here. http://www.bluegreendesign.co.uk/about/news/bedfordsixth-web

The Power of the Brand. Creating a new brand, or a re-branding is one of the biggest challenges your business can face. By carrying out a brand audit and confidential research on your behalf, we will be able to establish the existing goodwill, positioning and perception attached to your existing identity.
We have proven experience in company, brand, and product naming exercises, and have the knowledge and understanding to implement the results of our initial research programme. Once we've established where we need to get to, we can get you there more directly, cost-effectively and on-time too. Branding? Then let's talk… http://www.bluegreendesign.co.uk/portfolio/services/identity/

“I have been using Tony and Bluegreen for design services for more than 15 years across three different organisations and have always found them to provide exceptional and professional service. I love the company ethos, work ethic and sense of fun and have no hesitation in making Bluegreen my first point of contact for design services. They have a very natural ability to create a great rapport with clients, whether SME's or large corporation and Tony is one of life's genuine guys (although he probably won't thank me for saying it!)” Gary Villiers - Communications Director, Weatherbys. http://www.bluegreendesign.co.uk/portfolio/market-sectors/industrial/

Technical and Industrial. We do big and small convincingly. Whether you business is freight trains, printing machines or microchips, you still have big messages that you want to communicate. With experience across a wide range of industries we understand that the only constant in business is change, and so you'll be wanting to keep ahead of your competitors. So whether you are looking for an international exhibition stand to be designed and manufactured, or a dynamic website to sell your widgets, or even an online training portal, we can help. Growing? Then let's talk… http://www.bluegreendesign.co.uk/portfolio/market-sectors/industrial/

Good luck Team GB!…As part of Badminton England's preparation for the London 2012 Olympic games we were asked to consider how the organisation's communications running up to the event could be branded in an effective manner. The aim of the 'Olympification' project is to help keep Badminton at the forefront of the Olympic sporting agenda, as well as encouraging participation of the sport before, during and acting as a legacy device after the event.

We were tasked with creating a 'Good Luck' message wall at the National Badminton Centre in MK based around the Olympic Team GB campaign theme of 'Our Greatest Team'. The 5m x 4m feature wall graphic features images of the selected badminton Olympians and allows supporters and sponsors to add a personalised message for each of the athletes. When applied to the wall, the three different shuttlecock stickers in red, white and blue combine together to create the union flag in the background of the graphic.


Our work on this campaign is ongoing and includes printed materials, advertising, digital and online solutions. You can view stage one of the project here. Good luck to Team GB from all of us at Bluegreen!

If you'd like to get involved, or would like more information please visit the Badminton England website. Stimulated? Then let's talk. http://www.bluegreendesign.co.uk/about/news/beolympics-2/